The Streaming Blog

The future of Television according to Google

No Comments

A few days ago caught my eye an article of the spanish marketing publication PuroMarketing, which referenced Google’s new study about television’s market transformation. This is an issue which has been enough discussed in our blog but we can’t  ignore that “trends’ master” has put on paper its predictions by starting a series of articles that look very promising (Think…

Evolution of online video consumption in Spain

Industry Events, Live Streaming, Streaming News, Streaming Technology No Comments

Thanks to the publication of the first study of IAB Spain about online television last year, research on television and online video has expanded. This month, the publication of the second and awaited report reveals that 2014 was not a great revolution for online video. I’s evident that the number of operators and companies opting for this mode of content…

Success Story: FIWARE Multi-site Streaming event organized by Red.es

No Comments

Flumotion streamed the multisite event hosted by Red.es, held simultaneously in Las Palmas, Seville and Valencia. Barcelona, 24th October 2014.- Over 400 SMEs, professionals and entrepreneurs participated in last week ‘FIWARE: connecting cities in the Future Internet‘, a multisite event organized byRed.es , which was inaugurated through video conference by the Minister of Industry, Energyand Tourism, José Manuel Soria. The celebration of…

Online video consumption grows by 43%

No Comments

According to an article published in the journal Puro Marketing, online video consumption has experienced a strong 43% growth over last year. During the second quarter of 2014 38.200billion online videos were viewed. The study of online global consumption that the article mentions, is the one that Adobe has released in the second quarter of 2014, and which reveals shocking information as…

71% de los profesionales de marketing confirman que el vídeo convierte mejor

No Comments

Un estudio basado en las respuestas ofrecidas por un grupo de profesionales de marketing, confirma que el vídeo convierte mejor que cualquier otro tipo de contenido digital, un 71% de los encuestados indicaron que el vídeo online ofrece mejores resultados que el texto o imágenes. El informe “Video Content Marketing: Identifying Metric and Measuring Impact” llevado a cabo por Vidyard…

Profile: Julia Atzesberger

No Comments

Julia Atzesberger has extensive experience in digital marketing strategies with a special focus on online video. In her webinars she summarizes the most important trends in online video and gives practical advice to companies on how to create and execute a successful video strategy. She was born in Austria and studied Marketing and Communication in New York. Since then she…

U.S. online video sessions reach an all time high

No Comments

Online video continues to flourish, with comScore reporting that a record-breaking 6.2 billion viewing sessions took place during the month of June, 2011. 178 million U.S. Internet users watched an average of 16.8 hours per viewer over the course of the month. Google sites, (driven primarily by YouTube), continue to be at the forefront with 149.3 million unique viewers, followed…

Nielsen Launches Online Video Measurement Tool

No Comments

Yesterday saw the launch of Nielsen Video Census, the UK’s first industry-endorsed online video measurement tool which determines how people consume and engage with internet video content. The new tool lets media owners and advertisers accurately measure the size and demographics of their online video audience, as well as obtain metrics such as the total number of videos viewed and…

Final Radio 2.0 Videos Now Available On Demand

No Comments

Interested in the world of online radio? Missed out on the Radio 2.0 Conference this year? Don’t fret, you can now catch up on all the speeches from the event on demand right here. The final video to be added sees Online Media and Broadcasting Advisor Paula Cordeiro (Ph.D in Communication and Digital Media) discuss the interaction between online radios…