The Streaming Blog

Flumotion among 101 most influential companies in the online video market

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In 2011 the US magazine Streaming Media first published a ranking of the 100 best companies in the world of online video. In this list appeared Flumotion, a Spanish streaming services company, repeating again in the 2012 ranking. This publication recently announced the 2015 ranking of the 101 best online video companies online in Europe, where Flumotion is present again,…

Flumotion nominated in 7 categories of the Streaming Media Awards

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The prestigious Streaming Media magazine today announced the nominees for the European Streaming Media Awards 2015 held annually. From today until July 10th it is possible to vote through the website of the publication. Flumotion Services has received 7 nominations of the 15 existing categories: Cloud Video Service Delivery Network Multiscreen Solution Online Video Platform Streaming Services Provider Transcoding Solution…

Boost internal communication thanks to an Online Video Platform

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Workplaces are changing and dynamic and flexible workers are in demand, with involvement in all areas of the company, so the communication is key to motivate and encourage these relations. Large companies are working on the new environment and many others are born directly with the intention of integrating the online communication as part of their daily operations. Every day…

Video Marketing: 3 new trends to consider in your strategy

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Marketing managers are facing an evolving market, fragmented and difficult to understand. In this context, video is revealing its strengths, it is a cohesive element of the marketing strategy and profitable because it is a format that can be distributed through many channels. Video Advertising The programmatic ad purchase is still one of the main channels for the distribution of…

What Video Platform do you need for your online marketing strategy? (First Part)

Online Video Marketing, Online Video Marketing, Online Video Marketing No Comments

The question of choosing a video platform is often a dilemma for companies that want to elaborate a video marketing strategy. In general, the strategy objectives are often decisive in choosing between a free solution or a professional video platform. Professional solutions have some advantages which not only have to do with its functionality as we now explain. This post…

Choosing a Video Platform: What solutions are on the market?

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Today we begin a series of articles that discuss from the point of view of business objectives, the differences between online video platforms, whether for video on-demand to live streaming. It is common when recognizing the value of the video as a business tool, a company may know what the streaming is and why they may need it, but do…

Streaming increases online business conversions

Best Practices, Best Practices, Best Practices, Best Practices, Best Practices No Comments

Online video is emerging as a future investment for online businesses. Consumers revealed at Animoto a year ago that 73% felt closer to the purchase, after seeing a video of the product or service. We can say that the data of the new study ‘The connected Consummer‘ shows that companies that have chosen to include streaming videos on their websites,…

Flumotion presents at the Mobile World Congress its new live streaming platform

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Barcelona, 25th February 2015.- Flumotion attends the Mobile Word Congress to present its new  multi language live streaming platform. Flumotion will be participating once again at the  world’s largest Mobile Congress to be held between 2nd and 5th March in Barcelona (Catalonia Hall 5. Pavilion. Stand 33). The new  Flumotion streaming platform allows online broadcasting of live events in multiple…

Trends in Streaming Television: CES 2015 review

Conferences, Conferences, Industry Events, Industry Events No Comments

New businesses are interested in streaming. The pressure on traditional audiovisual market players is increasing. They must adapt to the new digital trends which is an openness to new business models that are being explored. Users, active audience, increasingly consuming online video and the keys of this consumption mark the technological trends that were discussed at CES 2015 Television is…

Streaming consumption consolidates over traditional television

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The report recently published by Nielsen pretends to discover what devices, services or platforms (mainly streaming) are mostly consumed by viewers on their leisure time. Nielsen’s conclusions are clear. We have not abandoned traditional television or we are close to doing so, with almost 50% of leisure time dedicated to it, according to the average data collected by Nielsen. The…