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El video online llega a su nivel más alto en los Estados Unidos

Online video continues to flourish, with comScore reporting that a record-breaking 6.2 billion viewing sessions took place during the month of June, 2011. 178 million U.S. Internet users watched an average of 16.8 hours per viewer over the course of the month.

Google sites, (driven primarily by YouTube), continue to be at the forefront with 149.3 million unique viewers, followed by VEVO with 63 million viewers and Yahoo! sites with 52.7 million viewers. Closely following Yahoo! in fourth place is Microsoft with 50.7 million unique viewers, Viacom is in fifth place with 49.5 million views, followed by Facebook in sixth place with 47.7 million viewers.El video online continua su crecimiento, el estudio realizado por comScore muestra cifras record de 6.2 billones de sesiones de visionado durante el mes de Junio, 2011. Durante el transcurso del mes 178 millones de usuarios de internet vieron una media de 16.8 horas por usuario.

Google sites, (impulsado principalmente por YouTube), continua en la cabeza con 149.3 millones de espectadores únicos, seguido de VEVO con 63 millones de espectadores y por Yahoo! con 52.7 millones de espectadores únicos, Viacom esta en el 5 lugar con 49.5 millones de visitas, seguido por Facebook en el sexto lugar con 47.7 millones de visitas.

Online video continues to flourish, with comScore reporting that a record-breaking 6.2 billion viewing sessions took place during the month of June, 2011. 178 million U.S. Internet users watched an average of 16.8 hours per viewer over the course of the month.

Google sites, (driven primarily by YouTube), continue to be at the forefront with 149.3 million unique viewers, followed by VEVO with 63 million viewers and Yahoo! sites with 52.7 million viewers. Closely following Yahoo! in fourth place is Microsoft with 50.7 million unique viewers, Viacom is in fifth place with 49.5 million views, followed by Facebook in sixth place with 47.7 million viewers.

Hulu, which attracted a total of 26.7 million unique viewers and thus ranking it ninth in number of unique viewers, ranked second in the number of minutes per viewer. With 184.8 minutes per viewer, it was only topped by Google sites which had an average of 324.1 minutes. Hulu also generated the highest number of video ad impressions, accounting for more than 1 billion out of the 5.3 billion total U.S. online video ads viewed in June.

June´s survey also revealed that the duration of the average online content video was 5.4 minutes, while the average online video ad was 0.4 minutes.

Hulu, la cual atrajo un total de 26.7 millones de espectadores únicos se sitúa en la novena posición, pero se encuentra en el segundo lugar en el numero de minutos por espectador; con 184.8 minutos de media por espectador, cifras únicamente superadas por Google el cual tuvo una media de 324.1 minutos. Hulu también generó en numero mas alto de impresiones de publicidad en video, contando con mas de 1 billón de los 5.3 billones de videos online con publicidad vistos en los Estados Unidos en Junio.

Las estadísticas de Junio también revelan que la duración media de contenido de video es de 5.4 minutos y la duración media de la publicidad fue de 0.4 minutos.

Hulu, which attracted a total of 26.7 million unique viewers and thus ranking it ninth in number of unique viewers, ranked second in the number of minutes per viewer. With 184.8 minutes per viewer, it was only topped by Google sites which had an average of 324.1 minutes. Hulu also generated the highest number of video ad impressions, accounting for more than 1 billion out of the 5.3 billion total U.S. online video ads viewed in June.

June´s survey also revealed that the duration of the average online content video was 5.4 minutes, while the average online video ad was 0.4 minutes.